The Broad Exchange Building
The Broad Exchange Building at 25 Broad Street is a landmark condominium that brings historic grandeur into modern life. Originally designed in 1902 by Clinton & Russell in the Italian Renaissance Revival style, its 23 stories have been carefully restored to preserve architectural splendor while introducing contemporary living. Residences feature expansive layouts that blend open-plan design with refined finishes. Over 8,000 square feet of amenities include a rooftop terrace, fitness center, lounge, play areas, and a pet spa, offering a complete downtown lifestyle.
CONTRIBUTION
Engaged to lead a strategic sales and marketing refresh that reintroduced The Broad Exchange Building to the market with renewed energy. Successfully achieved penthouse sellouts, earning an expanded role as exclusive agent for the full building. Guided a repositioning campaign that strengthened brand presence, accelerated absorption, driving the building to more than 70% sold.
CLIENT
DESIGN
Availability at The Broad Exchange Building
- Landmark 1902 Italian Renaissance Revival tower in the Financial District.
- Restored to preserve grandeur while introducing modern living.
- Spacious residences with open layouts and high ceilings.
- Interiors blend historic detail with contemporary craftsmanship.
- Double-height marble lobby with sweeping staircases.
- 8,000 square feet of amenities including rooftop terraces and lounges.
- Steps from The Battery, Stone Street, and the waterfront.
CONTACTLet’s Build Your Next Success Story.
From landmark towers to boutique residences, our strategy-led approach elevates every development. Let’s connect to transform your vision into not just a sellout, but a long-term success story.
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